Buying with confidence
Fabric and craft guide
Handmade textiles behave differently from mill-finished fabric. Knowing what to expect is part of buying well.
Demonstration content — Craft descriptions are drafted for the prototype and are reviewed with each partner brand before publication.
Adire
A Yoruba resist-dyeing tradition. Pattern is created by tying, stitching or stencilling before indigo dyeing, so no two lengths are identical. Slight irregularity and a deep indigo scent when new are signs of authenticity, not faults.
Aso oke
A narrow-loom handwoven cloth, traditionally worn for celebrations. Panels are woven separately then joined, so seams and small variations in width are part of the technique.
Handwoven cotton and raffia
Handwoven cotton softens with wear and may relax slightly after first wash. Raffia and woven fibre accessories should be kept dry and reshaped by hand.
Care
Wash indigo pieces separately and cold for the first few washes, dry away from direct sun, and press on the reverse. Product pages carry item-specific care instructions.